Beringer Associates announced today it has acquired the CRM (Customer Relationship Management) Practice of The McGrail Group, a leading provider of Customer Relationship Management solutions.


  The McGrail Group has assisted hundreds of businesses across the country achieve success in both CRM and Organizational Development. The company's strong practice in Leadership & Sales Development has helped its clients build organizational strength and create competitive advantage.
  Acquiring The McGrail Group CRM practice extends Beringer Associates reach into different market sectors and geographies while providing clients the talent and organizational development services so often needed in growing companies.  The  McGrail Group clients will benefit from an expanded range of technology products and services offered by Beringer and a more dedicated concentration on organizational and talent development by The McGrail Group.